Kinga Wangpo

Qualification:

• M.Com (Marketing) (University of Delhi, Shri Ram College of Commerce)

• Postgraduate Diploma in Higher Education (PgDHE) (RUB, Samtse College of Education)

• Postgraduate Certificate in Higher Education (PgCHE) (RUB, Samtse College of Education)

• BBA (Accounting) (RUB, Gedu College of Business Studies)

Designation: Lecturer

Email: kingawangpo.gcbs@rub.edu.bt

[rara_divider color=”#4285f4″ style=”solid” thickness=”1px” width=”100%” mar_top=”20px” mar_bot=”20px”]

[rara_drop_cap font_size=”rara-drop-cap2″]K[/rara_drop_cap]

Kinga Wangpo is a lecturer in the Faculty of Marketing at Gedu College of Business Studies, Royal University of Bhutan. He has over 8 years of teaching experience in Business College in Bhutan.

He teaches various marketing modules such as Principles of Marketing, Consumer Behavior, Sales Management, Product and Brand Management, Service Marketing at the undergraduate level and has published some research papers in national and international journals.

He has been a member of the College Academic Committee involved in taking the highest college academic-related decisions and he is also actively involved in the College Sports Committee grooming student’s mentally and physically along with academic excellence.

He has also been involved in curriculum development for marketing modules for the BBA Programme and reviewed various marketing modules.

He is keen on undertaking research projects on Digital Marketing and Consumer Behavior apart from Education research.

Publications

Wangpo, K., &; Wangmo, S. (2021). Entrepreneurial Characteristics amongst University Students (RUB) in Comparison with Established Entrepreneurs of Bhutan. Bhutan Journal of Business and Management, 4(1), 82–109. https://www.gcbs.edu.bt/wp-content/uploads/2021/06/Bhutan-Journal-of-Business-and-Management-BJBM-Volume-4.pdf

Wangpo, K., &; Wangmo, S. (2022). The influence of social media marketing on purchase
intention: The mediating role of brand equity. Asian Journal of Research in Marketing,
11(5), 20–33. https://doi.org/10.5958/2277-6621.2022.00018.4

Wangpo, K., Wangmo, S., Chaudhuri, K., & Pelden, Y. (2021). Reflective Practices in Teaching:
A Study on Faculties of Royal University of Bhutan Colleges. Asian Journal of Education
and Social Studies, 20(2), 50–63. https://doi.org/10.9734/ajess/2021/v20i230483

Wangpo, K., Wangmo, S., & Dorji, T. (2023). Perception Of Consumers’ Rights in Bhutan: A
Case of Thimphu Consumers. Business and Economics in Developing Countries, 1(1),
23–28. https://doi.org/10.26480/bedc.01.2023.23.28

Gautam, K. P., Sharma, D., Wangpo, K., & Dema, S. (2021). The Acceptance and Use of the
Virtual Learning Environment (VLE) in Higher Education: A Contextual Study of Royal
University of Bhutan. Asian Research Journal of Arts & Social Sciences, 13(3), 20–36.
https://doi.org/10.9734/arjass/2021/v13i330215

Gautam, K. P., &; Wangpo, K. (2020). Encouraging Classroom Participation: The effectiveness of
students’ preferred styles. In Bhutan: Ways of learning and teaching (pp. 138–155).
eTIPS. https://etextbooks.ac.uk/Bhutan-learning-teaching.

Wangmo, S., &; Wangpo, K. (2023). The Study of Professional Competencies of Faculties in
RUB Colleges: Students’ Perspective. Asian Journal of Education and Social Studies,
43(1), 41–50. https://doi.org/10.9734/ajess/2023/v43i1934

Dawala , &; Wangpo, K. (2022). Customer Satisfaction Survey 2022, Koufuku International
Limited, a DHI Company; Trashigang, Bhutan.

Wangpo, K., &; Dawala . (2022). Market Analysis Study 2022, Koufuku International Limited, a
DHI Company; Trashigang, Bhutan.