Established in 2008, Gedu College of Business Studies is a leading institution dedicated to business and management education in Bhutan. GCBS has embarked on a comprehensive renewal since 2023, enhancing its strategic direction, academic curriculum, and organizational structure to meet evolving national and regional demands.
The college is committed to blending academic rigor with industry relevance while upholding Bhutan’s unique philosophy of Gross National Happiness (GNH). It is Located in the town of Gedu in Chukha Dzongkhag, GCBS is proud to be a member of the AACSB (Association to Advance Collegiate Schools of Business) since 2019, reflecting its aspiration to become an accredited business school by 2030. The college strives to produce graduates equipped with ethical leadership, sustainability awareness, and global competence. Its programmes emphasize innovation, impactful research, and strong community engagement, preparing students to contribute meaningfully to Bhutan’s socio-economic development and the wider Asian business landscape.
With a vision to be among Asia’s top-ranked business colleges, GCBS fosters a culture of scholarly excellence, professionalism, resilience, and social responsibility. Guided by integrity and inclusivity, the college nurtures future leaders and innovators ready to navigate and shape Bhutan’s dynamic economy and global business environment, making GCBS a vital national asset in Bhutan’s ongoing development journey.
Our Purpose
We are a public Higher Education Institution (HEI) under the Royal University of Bhutan. Our purpose is to serve our Country by developing ethical and competent business and management professionals through continuous research, innovation, and responsible leadership, thereby contributing to Bhutan’s sustainable economic development.
Our Vision
Asia's leading business and management institution inspired by the principles of Gross National Happiness (GNH) through value-driven education
Our Mission
Develop internationally-competent business and management professionals.
Deliver industry-relevant, value-driven business and management education
Engage in impactful research leading to innovation, policy and practices
Drive a sustainable future through thought leadership and community initiatives
Collaborate with strategic partners to enable meaningful changes